Different People – Different Content.
Yesterday evening we launched the „COMPO® Loyalty Program Software„. In the last months I had the chance to work with an extraordinary team on both sides to develop a fully customized piece of software.
You can check it out on compo.de. Of corse it is still beta ;) but it works amazing already.
The software – based on the CakePHP Framework – allows COMPO® to create interactive content like product trials, quiz and surveys (Survey Monkey® API) for a specific target group. This makes a lot of sense: COMPO® as large worldwide player in the „garden“ and „home plant“ field has a huge range of products for very different customer.
In other words: They have me as home plant „owner“ and as well the owner of the garden market in Oerlikon.
The Software as a Service we developed is not only great to deliver the right content to the right people but to create this content within minutes. Using our software there is no need to call the online agency to create a product trial. This can be done in-house within minutes.
I would say COMPO® saves around EUR 12’000 for every promotion they do. That’s great.
To get an overview check out the very, very first demo video below.
2 Antworten auf „COMPO® Customer Loyalty Program is live“
Warum cakePHP und nicht GWT oder Grails?
Das hing v.a. mit den Kompetenzen und Erfahrungen der Entwickler ab.